Studiu de caz: Testarea produselor The One
Oriflame a lansat „The One”, o nouă gamă de produse, pe care a dorit s-o promoveze prin intermediul bloggerilor. Astfel, am desfăşurat prin Blogal Initiative o campanie în doi paşi.
Pasul 1
Am invitat bloggerii să anunţe lansarea produselor The One. În schimb, fiecare dintre ei a primit câte-un pachet care conţinea noile produse.
Pasul 2
După ce-au primit produsele şi le-au testat, bloggerii au fost invitaţi să spună pe blogurile lor cum li s-au părut. În această parte a campaniei premiul a constat într-o invitaţie la un workshop dedicat bloggerilor de fashion şi beauty organizat de Oriflame.
Printre invitaţi:
– Jonas Wramell, binecunoscutul make-up artist al vedetelor de la Hollywood şi Directorul Artistic Global de Frumuseţe Oriflame;
– Maxineczka, unul dintre cei mai importanti bloggeri din Polonia – http://maxineczka.blogspot.com/;
– Katosu – blogger de succes din Polonia ce locuieste in prezent in UK. Katosu realizeaza materiale de beauty si fashion in colaborare cu o multime de branduri consacrate – http://katosu.blogspot.com/;
– Elena Dobre, Analytics & PPC Strategist Conversion Marketing Romania.
- http://danaungureanu.ro/o-femeie-ingrijita-este-o-femeie-frumoasa/
- http://beautyandrecipe.blogspot.com/2014/04/the-one-by-oriflame.html
- http://www.beautybykleo.com/2014/04/be-part-of-one-collective.html
- http://criss-lifestyleinmyway.blogspot.com/2014/04/hello-sweethearts-oriflame-lansat-o.html
- http://reviewsbyoana.blogspot.com/2014/04/are-you-one.html
- http://blogurici.com/2014/04/23/fii-nr-1-cu-noul-brand-the-one-de-la-oriflame/
- http://andrakat.wordpress.com/2014/04/23/the-one-by-oriflame/
- http://zambetdeinger.blogspot.com/2014/04/the-one-by-oriflame.html
- http://madaradu.wordpress.com/2014/04/23/are-you-the-one/
- http://brilliant-beauty4u.blogspot.com/2014/04/lansare-one-by-oriflame.html
- http://www.olyrox.ro/dar32beyourself/be-the-one-cu-oriflame/
- http://bucuriacopilului.com/uncategorized/the-one
- http://www.beautybarometer.com/2014/04/the-one-collective-eu-spun-da.html
- http://www.goldandsilversparkles.com/2014/04/be-one-one-by-oriflame.html#.U1gd8PmSySo
- http://beautyandmakeupspot.blogspot.com/2014/04/lansarea-one.html
- http://loloablestuff.wordpress.com/2014/04/23/3-in-1-ca-detergentul-nah-the-one/
- http://veseliainbucatarie.blogspot.com/2014/04/gospodine-si-cochete.html
- http://cristinuta21.blogspot.com/2014/04/the-one-by-oriflame-placerea-suprema.html
- http://ianolia.blogspot.com/2014/04/mele-doamne-si-domnisoare-azi-va-readuc.html
- http://whatever-eva-wants.blogspot.com/2014/04/are-you-one.html
- http://anirit.wordpress.com/2014/04/24/fii-frumoasa-cu-the-one-by-oriflame/
- http://diversitate.com/fii-unica-fii-the-one-cu-noua-colectie-de-make-up-de-la-oriflame/
- http://www.tyanamakeup.blogspot.com/2014/04/the-one-by-oriflame.html
- http://melaroana.wordpress.com/2014/04/24/the-one-cu-oriflame/
- http://www.cosmeticopedia.ro/oriflame-lanseaza-colectia-the-one/
- http://beautybyalexia.wordpress.com/2014/04/24/the-oneoriflame/
- http://frombeautywithlove.blogspot.com/2014/04/noile-produse-one-de-la-oriflame.html
- http://beauty-corner-for-women.blogspot.com/2014/04/the-one-by-oriflam-in-romania.html
- http://valentinabucur.blogspot.com/2014/04/the-one-oriflame-noul-brand-de-produse_24.html
- http://www.frommegwithlove.ro/2014/04/the-one-by-oriflame-un-nou-brand-de.html
- http://descude.blogspot.com/2014/04/be-you-one-by-oriflame.html
- http://irihoneysland.blogspot.com/2014/04/the-one-by-oriflame.html
- http://elenaciucu.wordpress.com/2014/04/24/the-one-by-oriflame/
- http://eumerit.blogspot.com/2014/04/iubesc-cosmeticele.html
- http://www.alina-anghel.com/2014/04/wanna-be-part-of-one-collective.html
- http://www.mayasecret.com/frumusete/the-one-oriflame/
- http://istvanbertalan.blogspot.com/2014/04/noul-brand-de-la-oriflame-este-prezent_24.html
- http://colouring-the-seasons.blogspot.com/2014/04/un-nou-brand-de-produse-de-la-oriflame.html
- http://oglindacatreprezent.wordpress.com/2014/04/24/the-one-noul-brand-de-la-oriflame/
- http://www.indiechase.com/2014/04/the-one-by-oriflame.html
- http://ananaghi.info/intra-one-collective/
- http://pinkyheels.blogspot.com/2014/04/oriflame-one-un-nou-gest-in-machiaj.html
- http://lululeilisi.blogspot.com/2014/04/the-one-by-oriflame.html
- http://www.giulieta.info/2014/04/s-lansat-brandul-one-de-la-oriflame.html
- http://georgybeautyblog.blogspot.com/2014/04/iti-prezentam-one.html
- http://nuntastilata.blogspot.com/2014/04/vreau-sa-testez-produsele-one-by.html
- http://lorenamarchis.wordpress.com/2014/04/24/the-one-by-oriflame/
- http://andreeamaria.com/are-you-the-one/
- http://enigel.blogspot.com/2014/04/sa-fii-numarul-unu-cu-noile-produse-de.html
- http://bibelou.wordpress.com/2014/04/24/the-one-se-ascunde-in-fiecare-dintre-noi/
- http://the-may-day.blogspot.com/2014/04/every-woman-can-be-one.html
- http://culore.blogspot.com/2014/04/the-one-noul-brand-de-machiaj-oriflame.html
- http://adelinavasile.wordpress.com/2014/04/24/brandul-si-sub-brandul-oriflame-si-the-one/
- http://taitzel-make-up.blogspot.com/2014/04/the-one-noua-gama-de-produse-oriflame.html
- http://chatediary.wordpress.com/2014/04/24/oriflame-is-the-one/
- http://anytagyosmakeup.blogspot.com/2014/04/the-one-by-oriflame-sa-le-testam.html
- http://jurnaluliubiriidotcom.wordpress.com/2014/04/24/mai-aproape-de-perfectiune-cu-the-one/
- http://blogu.lu/andra/2014/04/24/vreau-sa-fiu-the-one/
- http://mokaziihainutesirestul.blogspot.com/2014/04/o-veste-buna-de-la-oriflamenoul-brand.html
- http://www.sexulslab.info/2014/04/to-be-one.html
- http://konadnails.blogspot.com/2014/04/the-one-by-oriflame.html
- http://merysyl.blogspot.com/2014/04/noul-brand-oriflame-one.html
- http://bacaniaverde.ro/blog/?p=964
- http://alexandrabohan.com/2014/04/25/will-i-be-the-one/
- http://ladybugdreamsabouteverything.blogspot.com/2014/04/noua-gama-de-machiaj-one-by-oriflame.html
- http://butterflyralu.blogspot.com/2014/04/de-ce-mi-placut-lansarea-one-by-oriflame.html
- http://citestecevrei.ro/?p=4111
- http://inspiredofmysoul.blogspot.com/2014/04/are-you-one.html
- http://www.shineinsideout.com/2014/04/noul-brand-de-machiaj-one-de-la-oriflame.html
- http://www.xcentrica.ro/ladies-we-can-be-the-one/
- http://getmylook.ro/i-am-the-one-and-only-sau-dulcea-dependenta-de-frumusete/
- http://aguritza.blogspot.com/2014/04/cocheta-cu-one-by-oriflame.html
- http://janded13.wordpress.com/2014/04/25/the-one/
- http://coquetteromania.blogspot.com/2014/04/are-you-one.html
- http://cossasblog.wordpress.com/2014/04/25/just-be-the-one-by-oriflame/
- http://miss-lorrie.blogspot.com/2014/04/oriflame-can-make-you-feel-like-youre.html
- http://walkwithad.wordpress.com/2014/04/25/the-one-by-oriflame/
- http://www.danamakeup.blogspot.com/2014/04/be-one-collective-cu-oriflame.html
- http://tomaaurora.blogspot.com/2014/04/the-one-by-oriflame.html
- http://dianacristinatudor.blogspot.com/2014/04/the-one-collective-by-oriflame.html
- http://ganduricareimivin.blogspot.com/2014/04/machiajul-la-superlativ-cu-one-by.html
- http://deea21.blogspot.com/2014/04/the-one-by-oriflame.html
- http://clipeperfecte.blogspot.com/2014/04/the-one-collective.html
- http://pacalit.blogspot.com/2014/04/nou-de-la-oriflame.html
- http://addegabrielle.wordpress.com/2014/04/25/the-one-by-oriflame/
- http://munecachucky.blogspot.com/2014/04/are-you-one.html
- http://gandurisitimpuri.wordpress.com/2014/04/25/oriflame-e-ce-am-nevoie/
- http://cristinalincu.wordpress.com/2014/04/25/i-am-the-one/
- http://nimicurifantezii.blogspot.com/2014/04/eu-vara-sunt-one.html
- http://dorasbeautyreviews.blogspot.com/2014/04/the-one-collective.html
- http://beautywithmada.ucoz.ro/blog/noul_brand_oriflame_the_one/2014-04-25-2
- http://gabrieladeleanu.com/coincidente-si-consumerism/
- http://cheriebellemarie.blogspot.com/2014/04/un-nou-brand-marca-oriflame-one.html
- http://constancelori.blogspot.com/2014/04/lansarea-brandului-one-oriflame-sunt_25.html
- http://dragutdora.wordpress.com/2014/04/25/be-the-one/
- http://iloveshoppingmakeup.blogspot.com/2014/04/are-you-one.html
- http://darkpasion-kmy.blogspot.com/2014/04/fii-mamica-cea-maithe-one.html
- http://www.thebeautytag.com/2014/04/are-you-one.html
- http://www.beautystory.ro/2014/04/i-want-to-be-one.html
- http://chicmelon.blogspot.com/2014/04/noul-brand-one-by-oriflame.html
- http://www.juliet.ro/10-motive-pentru-care-vreau-sa-incerc-cosmeticele-the-one/
- http://www.makeupyourmind.ro/2014/04/be-one.html
- http://marianasiatat.blogspot.com/2014/04/med-karlekfran-stockholm-sverige-om.html
- http://oriundesioricand.wordpress.com/2014/04/26/the-one-by-oriflame/
- http://thepalesun.com/2014/04/26/the-holy-make-up-trinity-by-oriflame-ro-en/
- http://alinaluibrumarel.blogspot.com/2014/04/tentatii-speciale.html
- http://daniela-florentina.blogspot.com/2014/04/the-one-by-oriflame-noul-brand-de.html
- http://ganduriparcate.blogspot.com/2014/04/shes-one.html
- http://diathings.blogspot.com/2014/04/the-one.html
- http://bloguluipascu.blogspot.com/2014/04/fii-stralucitoare-cu-one.html
- http://lorellei93.wordpress.com/2014/04/26/the-one-and-only/
- http://mychiclifestyle.blogspot.com/2014/04/oriflame-one-collective.html
- http://adinaphotobeautylife.blogspot.com/2014/04/the-one-by-oriflame_26.html
- http://florinafecioru.wordpress.com/2014/04/26/lansarea-colectiei-the-one-collective/
- http://deebiku.blogspot.com/2014/04/be-one.html
- http://danielatuturas.com/oriflame-te-ajuta-sa-fii-the-one/
- http://www.sudessa.com/2014/04/i-want-to-be-part-of-one-collective-by.html
- http://creatza1491makeup.blogspot.com/2014/04/oriflame-one.html
- http://colourmeprettyamo.blogspot.com/2014/04/nowadays-cinderella-doesnt-need.html
- http://mmmmmmsm.blogspot.com/2014/04/the-one-by-oriflame.html
- http://beauty-by-geo91.blogspot.com/2014/04/lansare-one-by-oriflame_26.html
- http://ikablogulmeu.blogspot.com/2014/04/the-one-by-oriflame.html
- http://www.crazystuff.ro/noi-suntem-the-one
- http://kindleben.blogspot.com/2014/04/oriflame-one.html
- http://lessismorebysimina.blogspot.com/2014/04/aleg-sa-fiu-one.html
- http://andraistrate.wordpress.com/2014/04/26/tu-de-cate-motive-ai-nevoie-pentru-a-fi-the-one/
- http://justanothergirlieblog.blogspot.com/2014/04/are-you-one.html
- http://beautyhear.blogspot.com/2014/04/be-one-with-this-one.html
- http://marcris84.blogspot.com/2014/04/iti-prezentam-one.html
- http://irinacalinciuc.wordpress.com/2014/04/26/the-one-collection-by-oriflame-choose-to-be-the-perfect-one/
- http://www.anotherside-of-me.com/2014/04/be-one-not-anyone.html
- http://mayadumitrescu.blogspot.com/2014/04/be-one-by-oriflame.html
- http://adrianadinca.wordpress.com/2014/04/26/the-one-by-oriflame/
- http://deby.ro/oriflame-noul-brand-the-one/
- http://odeena.net/the-one-oriflame-obligatory-matrix-joke-goes-here/
- http://ale-fashion-xo.blogspot.com/2014/04/the-one-noul-brand-de-machiaj-oriflame.html
- http://beautyspellblog.blogspot.com/2014/04/noua-gama-one-by-oriflame_26.html
- http://miu-miu.ro/be-part-of-the-one-collective
- http://alexandralazar.blogspot.co.uk/2014/04/are-you-one.html
- http://venuschic.blogspot.com/2014/04/i-will-become-one.html
- http://cherryqueendee.blogspot.com/2014/04/i-want-to-be-one.html
- http://kaiyoaino.blogspot.com/2014/04/the-one.html
- http://ipunct.wordpress.com/2014/04/27/the-one-cu-oriflame/
- http://larisas-lorette.blogspot.com/2014/04/the-one.html
- http://specialbeautynotes.blogspot.com/2014/04/the-one-noua-colectie-de-machiaj-de-la.html
- http://florentindeac.blogspot.com/2014/04/flame-de-la-oriflame-pentru-un-one.html
- http://living-la-vida-pinka.blogspot.com/2014/04/the-one-by-oriflame.html
- http://vintagelooksimona.blogspot.com/2014/04/be-one.html
- http://www.letsbegorgeous.com/2014/04/i-could-be-one.html
- http://aquilla13.blogspot.com/2014/04/be-one-not-anyone.html
- http://www.pink-wish.com/2014/04/the-one-by-oriflame.html
- http://blogulpandorei.wordpress.com/2014/04/27/you-are-the-one/
- http://delamineblog.wordpress.com/2014/04/27/the-one-de-la-oriflame/
- http://cipriandeblaj.blogspot.com/2014/04/fii-one.html
- http://axa-makeup.blogspot.com/2014/04/the-one-by-oriflame-defineste-frumusetea.html
- http://elenabanciu.wordpress.com/2014/04/27/s-a-lansat-the-one-by-oriflame/
- http://tulips-and-sparkles.blogspot.com/2014/04/i-am-one.html
- http://simadenisa.blogspot.com/2014/04/noutati-oriflame.html
- http://omulvaly.wordpress.com/2014/04/28/oriflame-lanseaza-the-one/
- http://www.lovepotion-number5.com/2014/04/the-one-by-oriflame.html
- http://parerirazlete.blogspot.com/2014/04/the-one-pentru-ca-meriti.html
- http://lifepassionandbeauty.blogspot.com/2014/04/noutati-beauty-one-by-oriflame.html
- http://mishuella.blogspot.com/2014/04/be-one-be-oriflame.html
- http://ioanadumitrache.ro/2014/04/28/the-one-collective/
- http://dyibianka.blogspot.com/2014/04/the-one-noua-gama-oriflame.html
- http://lunaplinaverde.wordpress.com/2014/04/28/sunt-o-mamicuta-moderna/
- http://precious-deedee.blogspot.com/2014/04/the-one-collective.html
- http://gina-ionela-love-avon.blogspot.com/2014/04/i-am-one.html
- http://ebonyvintage.blogspot.com/2014/04/noul-brand-oriflame-one.html
- http://welcome-to-disneyland.blogspot.com/2014/04/oriflame-lanseaza-one.html
- http://thatswhywesmile.blogspot.com/2014/04/cel-mai-nou-brand-de-machiaj-oriflame.html
- http://sunafterstormblog.blogspot.com/2014/04/cel-mai-nou-brand-de-machiaj-one-by.html
- http://simofever.wordpress.com/2014/04/28/machiajul-de-zi-perfect-noutatile-oriflame/
- http://darlyst.wordpress.com/2014/04/28/i-wish-to-be-the-one/
- http://jurnalulrenatei.blogspot.com/2014/04/be-one-impreuna-cu-oriflame.html
- http://desteapta.wordpress.com/2014/04/28/the-one-noul-brand-de-machiaj-pe-care-vreau-sa-l-testez/
- http://blogceliabalaj.wordpress.com/2014/04/27/blogging-with-oriflame/
- http://nailsbymada.blogspot.com/2014/04/the-one-by-oriflame.html
- http://babelturn.blogspot.com/2014/04/vara-asta-sunt-one-cu-oriflame.html
- http://paginidezisinoapte.blogspot.com/2014/04/be-one-not-anyone-by-oriflame.html
- http://catallinanails.blogspot.com/2014/04/the-one-collective.html
- http://lifeologybyme.blogspot.com/2014/04/the-one-la-inceput-special-one-acum.html
- http://www.andazelenca.com/2014/04/i-want-to-be-one.html
- http://maddysmakeupbag.ro/oriflame-one/
- http://abetinazambeste.blogspot.com/2014/04/oriflame-ne-vrea-frumoase-cu-one.html
- http://vallenttinasthoughts.blogspot.com/2014/04/vreau-in-one-collective.html
- http://cosmeticelacontrol.blogspot.com/2014/04/i-really-am-one-because.html
- http://www.jullylifestyle.com/2014/04/the-one-by-oriflame.html
- http://comanalexandra.wordpress.com/2014/04/27/im-the-one/
- http://adelinacarp.wordpress.com/2014/04/28/the-one-by-oriflame/
- http://www.bysunshine.com/2014/04/toate-divele-vor-sa-fie-one.html
- http://sihayaslovelyworld.blogspot.com/2014/04/oriflame-the-one-collective.html
- http://federova.blogspot.com/2014/04/pentru-ca-fost-one-in-adolescenta_28.html
- http://alinabarbumake-up.blogspot.com/2014/04/the-one-by-oriflame.html
- http://aromefeldefel.wordpress.com/2014/04/28/frumusete-fara-batranete/
- http://stephanine.co/2014/04/23/oriflame-introduces-the-one/
- http://rooriflame.blogspot.com/2014/04/be-one-perfect-one.html
- http://furnicutzabucatar.blogspot.com/2014/04/the-one-by-oriflame-te-provoaca-accepta.html
- http://irina.bartolomeu.ro/the-one-by-oriflame/
- http://dependentadecalatorii.blogspot.com/2014/04/the-one-si-tu-poti-fi-unica.html
- http://aliceinbeautyworld.blogspot.com/2014/04/ladies-love-one-by-oriflame.html
- http://a-alexandra.blogspot.com/2014/04/vreau-sa-testez-one-by-oriflame.html
- http://zambeste-blue65.blogspot.com/2014/04/oriflame-prezinta.html
- http://sufletdemamica.blogspot.com/2014/04/a-mamica-one.html
- http://www.blackeyedstyle.com/2014/04/be-one.html
- http://be-beautifulll.blogspot.com/2014/04/the-one-oriflame.html
- http://descultaprinviata.wordpress.com/2014/04/28/noul-brand-de-machiaj-oriflame/
- http://scumpetea.wordpress.com/2014/04/28/the-one-by-oriflame/
- http://anfreutza.blogspot.com/2014/04/nu-putea-sa-mi-scape.html
- http://kripysblog.blogspot.com/2014/04/i-wanna-be-one-only-one.html
- http://clarra-blog.com/?p=5362
- http://unforeseeable-blog.blogspot.com/2014/04/mi-furat-privirea.html
- http://anamaria04.wordpress.com/2014/04/28/the-one-collective/
- http://www.spi-oana.org/2014/04/28/feminitate-si-machiaje/
- http://www.claudiamihaelablog.blogspot.com/2014/04/stim-cu-totii-ca-oriflame-romania.html
- http://devinoclientdirectoriflame.blogspot.com/2014/04/buna-tuturor-ce-mai-faceti-ati-auzit-de.html
- http://www.luciapopa.ro/2014/04/the-one-by-oriflame-noutati-cosmetice.html
- http://iceduchess.wordpress.com/2014/04/28/noua-colectie-the-one-by-oriflame/
- http://makeupforsimi.blogspot.com/2014/04/be-one-by-oriflame.html
- http://www.thebeautytag.com/2014/05/oriflame-makes-me-wanna-selfie.html
- http://colouring-the-seasons.blogspot.com/2014/05/unghiute-rasfatate-cu-noile-oje-de-la.html
- http://www.goldandsilversparkles.com/2014/05/the-one-by-oriflame-series-power-shine.html
- http://mokaziihainutesirestul.blogspot.com/2014/05/o-manichiura-perfecta-cu-ojele-one-by.html
- http://andreeamaria.com/makeup-review-oriflame-the-one/
- http://konadnails.blogspot.com/2014/05/review-one-by-oriflame.html
- http://jurnaluliubiriidotcom.wordpress.com/2014/05/05/despre-machiaj-cu-the-one-by-oriflame/
- http://anirit.wordpress.com/2014/04/30/frumusete-zi-de-zi-cu-the-one-by-oriflame/
- http://veseliainbucatarie.blogspot.com/2014/05/sunt-one-cu-oriflame.html
- http://www.makeupyourmind.ro/2014/05/inpired-by-robin-hood.html
- http://chicmelon.blogspot.com/2014/05/testare-produse-one-by-oriflame.html
- http://cossasblog.wordpress.com/2014/05/06/just-look-at-that-my-greeneyed-make-up/
- http://beauty-corner-for-women.blogspot.com/2014/05/notd-review-one-orchid-cappucino.html
- http://nuntastilata.blogspot.com/2014/05/the-one-by-oriflame-power-shine-lip.html
- http://rooriflame.blogspot.com/2014/05/produsele-one.html
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- http://rooriflame.blogspot.com/2014/05/fond-de-ten-one.html
- http://rooriflame.blogspot.com/2014/05/review-fard-crema-pentru-pleoape-one.html
- http://www.alina-anghel.com/2014/05/kit-one-teste-si-pareri.html
- http://elenaciucu.wordpress.com/2014/05/18/review-produsele-the-one-oriflame/
- http://federova.blogspot.com/2014/05/topul-produselor-din-gama-one-by.html
- http://adinaphotobeautylife.blogspot.com/2014/05/the-one-by-oriflame-2.html
- http://www.mayasecret.com/frumusete/one-part-ii/
- http://www.mayasecret.com/frumusete/top-4-produse-oriflame-din-gama-one/
- http://mychiclifestyle.blogspot.com/2014/05/oriflame-one.html
- http://iceduchess.wordpress.com/2014/05/18/the-one-review-colectiv/
- http://ale-fashion-xo.blogspot.com/2014/05/review-colectia-one-by-oriflame.html
- http://justanothergirlieblog.blogspot.com/2014/05/guest-review-one-by-oriflame.html
- http://www.spi-oana.org/2014/05/18/the-one-and-only
- http://thatswhywesmile.blogspot.com/2014/05/cateva-vorbe-despre-noua-colectie-one.html
- http://www.andazelenca.com/2014/05/review-demo-oriflame-one-collection.html
- http://rooriflame.blogspot.com/2014/05/make-up-complet-one.html
- http://lifeologybyme.blogspot.com/2014/05/review-one-by-oriflame.html
- http://gina-ionela-writeincolours.blogspot.com/2014/05/review-one-cream-eyeshadow-volume-blast.html
- http://gina-ionela-writeincolours.blogspot.com/2014/05/review-notd-one-nail-polish.html
- http://danamakeup.blogspot.com/2014/05/top-3-cele-mai-folosite-mascara.html
- http://zambeste-blue65.blogspot.com/2014/05/colectia-one-by-oriflame-este.html