Studiu de caz: byron Blog Trip
Joia trecută, pe 12 iulie, vă anunţam pe site că trupa byron alege blogosfera ca şi canal de promovare a celui mai nou clip. Pregăteam o campanie în premieră în 2.0, un flashmob la care s-au înscris 111 bloggeri (care ne-au cerut codul de embed pentru a ajuta la răspândirea videoclipului).
Dintre acestia, 92 au apăsat butonul de Publish pe blogurile lor, luni la ora 12.
Luni, marţi şi miercuri, videoclipul a fost unlisted şi-a putut fi vizionat exclusiv pe blogurile participanţilor.
Mai jos vă prezentăm rezultatele pe care le-a dat blogosfera până acum (lista este în continuă actualizare).
Statistici
92
Bloggeri
92
Articole
60k
IMP (viewership)
45k
UNQ (neduplicati)
Articole participante la campanie
- http://gabitublog.wordpress.com/2012/07/16/byron-road-trip-new-single-2012/
- http://www.bogdanpater.ro/campaigns/byron-road-trip
- http://www.papen.ro/2012/07/16/noul-videoclip-al-trupei-byron/
- http://pandutzu.com/2012/07/byron-road-trip-videoclip-versuri/
- http://alexandrapalconi.info/road-trip-noul-videoclip-byron/?utm_source=rss&utm_medium=rss&utm_campaign=road-trip-noul-videoclip-byron
- http://unefilleimaginaire.wordpress.com/2012/07/16/lansare-videoclip-byron-road-trip-2/
- http://neaguteodora.wordpress.com/2012/07/16/noul-videoclip-byron-road-trip-e-pe-bloguri/
- http://cristinatm.net/2012/07/16/byron-au-lansat-nou-videoclip/
- http://rozsaunu.ro/2012/07/noul-videoclip-byron-road-trip.html
- http://www.danap.ro/in-premiera-%E2%80%9Eroad-trip-cel-mai-nou-videoclip-al-trupei-byron/
- http://www.yoji.eu/2012/07/road-trip-byron-o-altfel-de-lansare.html
- http://feriteglas.net/feriteglas-net-lanseaza-videoclipul-byron-road-trip/07/2012
- http://www.mirceahodarnau.ro/premiera-vid-byron-road-trip/2012/07/
- http://www.ancaduma.ro/2012/07/16/road-trip-by-byron/
- http://blog.danuttz.ro/2012/07/16/byron-road-trip/
- http://www.fascination-street.ro/2012/07/16/noul-clip-byron-road-trip/
- http://pardau.ro/road-trip/
- http://claudiuciobanu.eu/2012/07/16/clip/
- http://www.info-delta.ro/nicu/road-trip-by-byron/
- http://www.floreacristian.ro/hai-stiu-ca-vrei-sa-vezi-noul-clip-al-trupei-byron/
- http://cemerita.ro/road-trip-to-byron-exclusiv-pe-bloguri/
- http://www.concediaza-ti-seful.ro/2012/07/byron-lansare-clip-road-trip/
- http://www.andreicrivat.ro/2012/07/16/road-trip/
- http://www.lorandminyo.com/byron-road-trip/
- http://cipbtro.blogspot.ro/2012/07/byron-road-trip-premiera-videoclip.html
- http://www.imforeveryoung.info/byron-road-trip-lansare-2-0/
- http://asortofpsyche.blogspot.ro/2012/07/road-trip.html
- http://tivodar.ro/?p=2298
- http://www.raduoncescu.ro/2012/07/16/byron-road-trip-2012/
- http://octocat.org/2012/07/exclusiv-noul-videoclip-byron-road-trip/
- http://jumatati.blogspot.ro/2012/07/byron-si-chinezu-frezat.html
- http://claudiatocila.ro/videoclip-exclusivitate-bloguri-byron-roadtrip/
- http://gourmandesque.ro/?p=2247
- http://www.mariusmatache.ro/byron-prezinta-cea-mai-noua-piesa-sa-road-trip/
- http://www.danolteanu.ro/2012/07/exclusiv-byron-lansare-video-road-trip-premiera-absoluta/
- http://blidaru.net/byron-road-trip/
- http://ursantime.ro/2012/07/16/videoclip-byron-road-trip/
- http://www.acestasunt.eu/2012/07/16/ultimul-clip-byron/
- http://eucandvreausascriuscriu.wordpress.com/2012/07/16/flashmob-2-0-lansare-clip-byron/
- http://mariusrusu.ro/byron-road-trip/
- http://www.ovidiumilitaru.ro/2012/07/road-trip-cea-mai-noua-piesa-byron/
- http://razvanbb.ro/2012/07/sunt-tare-curios-2.html
- http://www.criserb.com/blog/road-trip-in-exclusivitate-pe-bloguri.html
- http://claudiuflorea.blogspot.ro/2012/07/road-trip-premiera-exclusiva-de-la-byron.html
- http://sutu.ro/auzi/noul-single-byron-road-trip/
- http://bloodie.ro/videoclip-byron-road-trip-exclusiv-pe-bloguri/
- http://danpandrea.ro/byron-road-trip/
- http://www.alecsonline.ro/2012/07/16/noul-clip-byron/
- http://paval.ro/road-trip-cu-trupa-byron/
- http://monichis.info/Blog/byron-road-trip/
- http://eucandvreausascriuscriu.wordpress.com/2012/07/16/flashmob-2-0-lansare-clip-byron/
- http://nebuloasa.info/road-trip-byron
- http://www.andreialbu.com/road-trip-noul-videoclip-marca-byron.html
- http://leilana.wordpress.com/2012/07/16/byron-lanseaza-road-trip/
- http://blogatu.ro/2012/07/byron-road-trip-videoclip.html
- http://stefanut-cojocaru.blogspot.ro/2012/07/premiera-road-trip-noul-videoclip-al.html
- http://www.welovecremsnit.ro/life/clipul-oficial-road-trip-al-trupei-byron/
- http://rareshu.com/2012/07/16/road-trip/
- http://blogatu.ro/2012/07/byron-road-trip-videoclip.html
- http://egoistic.ro/byron-road-trip/
- http://stefanut-cojocaru.blogspot.ro/2012/07/premiera-road-trip-noul-videoclip-al.html
- http://oanabarbu.com/byron-are-videoclip-nou
- http://andreea-sedna.eu/byron-road-trip/
- http://andra-silivestru.ro/road-trip-cu-trupa-byron-la-mine-pe-blog/
- http://mediahoo.ro/unora-le-place-byron/
- http://cartus-ro.blogspot.ro/2012/07/noul-videoclip-al-formatiei-byron-road.html
- http://bogdandascalescu.ro/byron-road-trip/
- http://printreranduri.eu/2012/07/road-trip-clip-nou-de-la-byron
- http://www.mixtopia.ro/music/news/byron-are-un-videoclip-nou-road-trip
- http://www.slowforward.ro/2012/07/todays-obsession-byron.html
- http://www.mov.ro/muzica/byron-road-trip-videoclip-nou.html#.UAawOZFeSSo
- http://www.urban.ro/muzica/videoclipuri/byron---road-trip-videoclip/
- http://rosekate.me/2012/07/16/byron-road-trip-exclusive-blog-view/
- http://andreicismaru.ro/road-trip-by-byron.html
- http://vlad.dulea.ro/2012/07/16/byron-road-trip-single-nou-2012/
- http://www.dan-marius.ro/Melodia_zilei/Byron_-_Road_trip/NDM2Mw==/
- http://www.naivbeauty.ro/2012/07/byron-road-trip-new-single-2012/
- http://lovecookpray.wordpress.com/2012/07/16/road-trip-by-byron/
- http://danailie2004.blogspot.ro/2012/07/byron-lanseaza-road-trip-eu-lansez.html
- http://i-spitfire.info/byrons-road-trip/
- http://floripacea.wordpress.com/tag/byron/
- http://danailie2004.blogspot.ro/2012/07/byron-lanseaza-road-trip-eu-lansez.html
- http://lovecookpray.wordpress.com/2012/07/16/road-trip-by-byron/
- http://www.dan-marius.ro/Melodia_zilei/Byron_-_Road_trip/NDM2Mw==/
- http://chinezu.eu/2012/07/16/aceste-este-road-trip-noul-clip-byron-lansat-exclusiv-prin-intermediul-blogosferei/
- http://dreamteamro.net/dreamteamro-saluta-noul-clip-byron.html
- http://maramureseni.ro/trupa-byron-a-lansat-clipul-%E2%80%9Droad-trip%E2%80%9D-exclusiv-prin-intermediul-blogosferei/
- http://sportlocal.ro/aceasta-este-o-stire-non-sportiva.html
- https://blogalinitiative.ro/byron-blog-trip-videoclip-in-premiera.html
- http://blogdebere.ro/diverse/byron-road-trip.html
- http://mosneagu.eu/2012/07/byron-road-trip/
- http://saramon.com/byron-road-trip-pana-joi-va-putea-fi-vazut-doar-pe-bloguri-264
- http://bloogaf.wordpress.com/2012/07/16/noul-single-byon-in-premiera/